Posted: Tuesday, January 2, 2018 3:45 AM
Masco Cabinetry has an immediate opening for a Marketing Specialist at our corporate headquarters in Ann Arbor, MI!Masco Cabinetry manufactures three nationally recognized cabinetry brands, KraftMaid(R), Merillat(R) and QualityCabinets(R). Offering an unmatched selection of stylish, high-quality products at a variety of price levels, Masco Cabinetry brands are favored by builders, dealers, distributors and home centers throughout North America. A leader in environmental stewardship, Masco Cabinetry products have been granted an Environmental Stewardship Program certificate by the Kitchen Cabinet Manufacturers Association.JOB SUMMARY:Responsible for the execution of the overall marketing communication strategy for branded product communications within the home center channel.PRINCIPAL FUNCTIONAL RESPONSIBILITIES:Develop and execute marketing and communication materials within the home centers to drive designer loyalty and consumer preference.Support product launches with commercialization planning, marketing material development, project management and plan execution.Review and approve the specification, design and execution of collateral and supporting material developed by external agencies and Masco Cabinetry marketing services.Participate in the review of merchandising centers designs and showroom displays in conjunction with Channel Marketing and Design Team to ensure alignment with brand positioning.Support the home centers channel with ad hoc marketing collateral and supporting materials as requested.ESSENTIAL QUALIFICATIONS AND SKILLS:Bachelor's degree in marketing, business or related field.3 years marketing communication experience.Proficient computer skills required including Microsoft Office Suite.Demonstrated successful ability to build positive partnerships and work collaboratively with cross-functional business teams.Excellent verbal and written communication skills with the ability to interact with internal and external customers.Excellent project management and budgeting skills with a deadline orientation and focus.Ability to travel up to 10%.PREFERRED QUALIFICATIONS AND SKILLS:Prior copywriting work experience.Retail display and merchandising experience.Ability to manage collateral and merchandising materials in multiple retail environments.
• Location: Ann Arbor
• Post ID: 44810352 annarbor